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How to remove visual brand identity challenges using technology


About this ebook:

Visual brand identity has never been so crucial to enterprises. Brand marketers are no longer prioritizing just the logo or the tagline at the end of a commercial.


Marketers are tasked with a difficult challenge - to create enough content that’s consistently on-brand, across multiple channels, audiences, and locations.


Whether you’re looking to scale your visual identity across social channels or want to get insights in the changing content landscape, this ebook will help you identify the challenges affecting your ability to keep visual identity consistent across channels.


You’ll learn:

  • How multiple platforms and formats cause challenges with visual identity
  • How the pace of social channels present governance issues
  • How global-local content affects your ability to scale effectively

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What you need to know about visual content on social channels and the challenges in scaling visual identity