Learn to tell brilliant stories with custom visual content

Shutterstock Custom enables brands to create custom content that’s authentic, cost-effective, and scalable.

Learn more about Shutterstock Custom

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© 2018 Shutterstock, Inc.

Shutterstock Custom is an innovative way create custom branded images and video. The platform ingests brands' visual guidelines and creative strategy in order to match contributors from a global network of creative talent, making it efficient to create high-quality, localized content consistent with brand identities. 
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What we do

Shutterstock Custom Platform

Use the platform to leave feedback to increase performance.

Receive content
Log in to download exclusive videos & images for immediate use.

Submit a brief
Use brief templates that incorporate Facebook best practices to outline what you want shot & deploy to best-matched creatives.

Define the visual identity
Ingest brand guidelines through a visual calibration, establishing a consistent look and feel.

How we do it
  • Images 
  • GIFs
  • Video
  • Cinemagraphs
  • Instagram Stories
  • 360 Images/Videos

Create content that drives engagement

What brands are saying 

McDonald's Canada

"Working with them allowed us to produce an Instagram Story under tight timelines without compromising creative standards. We saw excellent results, with a high completion rate from our Instagram community."

Rashel Hariri
Digital Social Engagement Manager
McDonald's Canada


"You’re going to get content that fits your brand and it’s going to be to your standards. If you’re a brand who’s looking for a way to create high-quality content in a cost-effective and timely manner, I would definitely recommend Shutterstock Custom for sure.”

Candice Beck
Social Media Strategy Manager